January 28, 2016

Robinson’s jam(my)

Poor quality puns aside, spotted this fabulous car accident repair centre, designed by Parallax in Australia:

“Vintage car badges served as inspiration for a new identity that is at once completely contemporary without losing the company’s heritage.”

It’s a really fantastic example of revitalising what’s clearly a pretty standard piece of garage architecture (the type of brick single-storey that many auto-businesses are still based in) and transforming it into something rather special.

BTW, here’s the heritage the design team leaned on.

It appears that Robinson’s have now merged with one Claridge Crash Repairs – let’s hope the site survives the collision of styles…

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About Richard Hill

Creative director, writer, designer, illustrator based in the UK with global project experience and consulting skills across sectors.

Category

Architecture, automotive, Design, Experiences, Identity, Re-thinking, Retail, strategy, typography

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