As screens become an increasingly important component of a car’s product-design and experience, here’s an excellent overview of the current state of play, where the interfaces and ux design are concerned.

“With so many industries placing more value on design, specifically interface design, why does the automotive industry seem to have it all so wrong?”  Geoff Teehan

The news isn’t good, but as Teehan (Co-founder Teehan+Lax, latterly of Facebook) points out a. things have to improve because all the other ‘screens’ in our lives have raised the bar and b. digital controls and the need for integration will only increase the pressure on manufacturers.

Here’s the full article – In-car ux design

 

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About Richard Hill

Creative director, writer, designer, illustrator based in the UK with global project experience and consulting skills across sectors.

Category

automotive, Design, Experiences, Re-thinking, strategy, UX