“Each year for the past seven years, a topical theme is chosen and the major Southern California automotive design studios are invited to compete in the Design Challenge. For the first time studios from Germany and Japan will join the competition adding an international dimension to the contest. The highly anticipated challenge allows studios to flex their creativity and explore new ideas in automotive design.”

http://www.laautoshow.com/DC10/Toyota.html

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About Richard Hill

Creative director, writer, designer, illustrator based in the UK with global project experience and consulting skills across sectors.

Category

EV / alt-fuel, Just design!

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